Head of Sales KEA
Ruiru, KE, 00619
“Innovative solutions for sustainable and affordable beverages, food and essentials” – we have a clear vision at Krones. For this purpose, we supply state-of-the-art technology to our customers worldwide.
As a regional subsidiary for the East Africa region based in Nairobi, Kenya, it is our commitment to optimise our customer reach in this region and to provide them with the best possible service. With our team of about 140 employees, we have made it our mission to provide our customers with outstanding support – throughout the entire Krones portfolio. This way we ensure the highest level of productivity and quality on a permanent basis.
Interested? Then join our team because: we can achieve more together!
Let's create impact beyond tomorrow
What awaits you
Job purpose
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- This role is responsible to define and execute the subsidiary’s sales strategy to drive growth and profitability, build strategic customer relationships, oversee high-level negotiations, and lead the sales team in achieving business objectives aligned with corporate goals.
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Job Responsibilities (include but not limited to)
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- Define and implement the subsidiary’s overall sales strategy in alignment with corporate objectives.
- Drive sales growth and profitability for entire Krones portfolio through effective planning, execution, and monitoring of sales activities.
- Establish and maintain relationships with top-tier customers, industry stakeholders, and strategic partners.
- Conduct regular 1:1 meetings with key business owners and top management (internal and on the customer side) to align on strategy, risks, and growth opportunities.
- Oversee commercial negotiations, ensuring favourable terms and risk mitigation.
- Lead final-stage negotiations, aligning on pricing, terms, and risk exposure with contract management and finance.
- Collaborate with KAG and regional sales to ensure consistency in pricing, product positioning, and market approach.
- Own the subsidiary sales forecast, visit reports and pipeline—accuracy, timeline, and realization probability; ensure CRM and stage accuracy.
- Monitor industry trends, regulatory changes, and competitive dynamics to adapt strategies proactively.
- Represent the subsidiary at high-level forums, trade fairs, and strategic meetings.
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Your Profile
You contribute
Educational and Professional Experience
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- Educational level - Requires undergraduate degree in Business, Engineering,a masters degree is preferable
- Professional experience - Position requires more than 10 years of experience with atleast 5 years managerial/sales leadership preferably in multinational machinery companies
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Desired Knowledge / Skills / Attributes
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- Deep understanding of global beverage machinery market
- Hands-on experience with CRM systems and ability to manage customer data effectively
- Ability to conduct sales forecasting & analytics
- Strategic negotiation and influence
- Pricing strategy and margin analysis
- Strong business development and networking capabilities
- Exceptional team leadership skills including people development
- Engagement and team building
- Visionary leadership and strategic foresight,
- Exceptional communication and influencing skills
- Excellent communication skills
- Commercial acumen
- Proficiency in Microsoft Office Suite
- Level of willingness to travel
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